MM: An Innovative Approach to Learning and Teaching Marketing Management – A South-Asian Perspective
| dc.contributor.author | Dhar, Santosh | |
| dc.contributor.author | Dhar, Upinder | |
| dc.date.accessioned | 2016-05-18T09:12:44Z | |
| dc.date.available | 2016-05-18T09:12:44Z | |
| dc.date.issued | 2011 | |
| dc.identifier.citation | Santosh Dhar and Upinder Dhar (2011). MM: An Innovative Approach to Learning and Teaching Marketing Management – A South-Asian Perspective (Authors: Dawn Lacobucci and Avinash Kapoor. New Delhi: Cengage Learning). Indian Journal of Training & Development, XXXXI (3), 82-84. | en_US |
| dc.identifier.uri | http://hdl.handle.net/123456789/1115 | |
| dc.language.iso | en | en_US |
| dc.publisher | Indian Journal of Training and Development | en_US |
| dc.title | MM: An Innovative Approach to Learning and Teaching Marketing Management – A South-Asian Perspective | en_US |
| dc.type | Article | en_US |