Impact of media and advertising on consumer behaviour
| dc.contributor.author | Tiwari, Keshav | |
| dc.date.accessioned | 2022-06-22T09:41:30Z | |
| dc.date.available | 2022-06-22T09:41:30Z | |
| dc.date.issued | 2021 | |
| dc.description.abstract | P. T. Barnum, the nineteenth-century showman and politician, once said that money is a great master but an excellent servant. He was only repeating what man had realised centuries before him. Indeed, the well-to-do had already started trying out ways to make wealth work for them | en_US |
| dc.identifier.citation | Institute of management under the supervision of Dr. Loknath Mishra | en_US |
| dc.identifier.uri | http://hdl.handle.net/123456789/5608 | |
| dc.language.iso | en | en_US |
| dc.publisher | JK Lakshmipat University, Jaipur | en_US |
| dc.subject | Consumer behaviour | en_US |
| dc.title | Impact of media and advertising on consumer behaviour | en_US |
| dc.type | Technical Report | en_US |
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