JK Lakshmipat University

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Repositioning Glow & Lovely for Gen Z

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Institute of Design, JK Lakshmipat University, Jaipur

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Researched Glow & Lovely and analyzed Gen Z skincare trends. Created strategies and campaigns to align the brand with Gen Z preferences and promote relevant skincare solutions.

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Student : Ugesh K Programme : Bachelor of Design (B.Des) Sponsor : Mullenlowe Lintas Group Mentor : Mr. Devanuj Kanta Balkrishan

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