Analysis to understand the market position of Jk Tyres in the PCR tyre segment & to recommend an action plan to improve their market share
Loading...
Date
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
JK Lakshmipat University, Jaipur
DOI
Abstract
The Indian Tyre Industry is an integral part of the Auto Sector – It contributes to ~3% of the
manufacturing GDP of India and ~0.5% of the total GDP directly. India represents the fourth
largest market for tyres in the world after China, Europe and the United States
Description
Keywords
Citation
Rishabh Agarwal Pinnacle MBA Roll No: 2019MBA017 Institute of Management Under the Supervision of Prof. Debraj Tripathi