JK Lakshmipat University

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A study on identifying awareness amongst consumers related to mutual funds

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JK Lakshmipat University, Jaipur

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Market research is a function that links the consumer, customer and public to the market through information. Information is used to identify and define marketing opportunities and problems, evaluate market actions, monitor marketing performance and improve

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Institute of management under the supervision of Dr. Ponam Mishra

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